Direct BBA Admission in Alliance University

With an emphasis on innovation and entrepreneurship, the BBA program at Alliance University is designed to inspire students to think creatively and develop their own business ideas. A comprehensive, industry-relevant program focused on developing the key business skills of critical thinking, leadership, and decision-making while providing a broad understanding of functional areas of businesses. Get Direct BBA Admission in Alliance University

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About Alliance University

Alliance University is a Private University established in Karnataka State by Act No.34 of 2010. The University is jointly recognized by the University Grants Commission (UGC) and the All India Council for Technical Education (AICTE), New Delhi.

Alliance University was named the Best Private University of the Year 2014 by the Associated Chambers of Commerce and Industry (ASSOCHAM) of India, New Delhi.

Alliance University is a renowned university of higher learning located on an extensive state-of-the-art campus in Bengaluru offering a variety of degree courses. The University has baccalaureate concentrations, postgraduate offerings, doctoral degree programs and several professional certificate programs.

Its oldest professional school—Alliance School of Business—is consistently ranked among the top ten private business schools in India by various ranking agencies. The University has already established Alliance College of Engineering and Design, Alliance School of Law, Alliance Ascent College, Department of Continuing Education, and Department of Performing Arts, and is in the process of establishing many other prominent academic units, viz., Alliance College of Arts and Humanities; Alliance College of Science, Alliance College of Medicine and Dentistry; Alliance College of Education and Human Services; Alliance School of Health Sciences; and Alliance College of Media and Communications.

Get Direct BBA Admission in Alliance University

Bachelor of Business Administration – BBA (Hons.)

Overview

The course is aimed at preparing young graduates to take up challenging careers and equips them with required skill sets such as analytical, decision-making, social and technological skills. It is designed to ensure holistic development in graduates thus enabling them to succeed as professionals, while at the same time find fulfilment in their personal lives. The overall objective of the course is to prepare young professionals to be responsible and responsive to the demands of society in an ever-changing environment.

Get Direct BBA Admission in Alliance University

Duration

Four Years / Eight Semesters

Eligibility

Pre-University/Higher Secondary/10+2 Examinations or equivalent from any recognized Board or Council in any discipline.
Obtained at least 45% marks (40% in case of candidate belonging to reserved category) in the subjects taken in standard 12 or equivalent.

Pedagogy

Students differ in their individual learning styles, and each student possesses a unique combination of multiple intelligences. Our integrated teaching methodology encourages and stimulates critical thinking, leadership qualities and entrepreneurial spirit. With a student-centric approach that includes active learning, inquiry, experiential learning and co-operative activities, we focus on integration of knowledge with a development of problem solving and performance skills in our graduates enabling them to thrive in their areas of interest.

Key Features

Industry designed curriculum with corporate and social relevance.
State-of-the-art infrastructure enabled with latest technology.
A strong base of highly accomplished faculty.
Interaction with industry leaders, practitioners and professionals.
Scholarships available to meritorious students.
Additional courses offered to enhance managerial skills.
Industry centred assignments in leading companies.

Programme Structure

Semester	Area	Subject Title	Category
Semester I	General Management	English – I	AEC
		Principles and Practices of Management	Major (Core)
		Multidisciplinary – 1	Multidisciplinary
		Multidisciplinary – 2	Multidisciplinary
	Finance & Accounting	Skill Enhancement – 1	SEC
	General Management	Value Added Course – 2	VAC
	Operations Management	Value Added Course – 1	VAC
Semester II	General Management	English – II	AEC
	Finance & Accounting	Fundamentals of Accounting	Major (Core)
	Human Resource Management	Organisational Behaviour	Major (Core)
	General Management	Value Added Course – 3	VAC
	General Management	Multidisciplinary – 3	Multidisciplinary
	Operations Management	Skill Enhancement – 2	SEC
Semester III	General Management	Economic Theory	Major (Core)
	Operations Management	Production and Operations Management
	Finance & Accounting	Financial Accounting
	Marketing	Marketing Management
	General Management	Value Added course – 4	VAC
	General Management	Skill Enhancement – 3	SEC
Semester IV	Finance & Accounting	Financial Management	Major (Core)
	Operations Management	Design Thinking
	Human Resource Management	Human Resource Management
	Marketing	Minor Vocational – 1	Minor – VOC
	Marketing	Consumer Behavior	Major (Core)
Semester V	Area	Internship	Internship
	General Management	Entrepreneurship & Startup Ecosystem	Major (Core)
	General Management	Business Strategy
	Finance & Accounting	Cost & Management Accounting
	Electives	Minor Vocational – 2	Minor – VOC
	Electives	Elective – 1	Minor
Semester VI	Law	Business & Corporate Law	Major (Core)
	General Management	Family Business Management	Major (Core)
	Electives	Elective – 2	Minor
	Electives	Electives – 3	Minor
	Operations Management	Minor Vocational – 3	Minor – VOC
Semester VII	General Management	Advanced Statistics	Major (Core)
		Research Methodology
		Literature Review (CIS)
	Electives	Elective – 4	Minor
	Electives	Electives – 5	Minor
Semester VIII	General Management	Business Ethics & Corporate Governance	Major (Core)
	Operations Management	MIS	Major (Core)
		Dissertation / 3 Major (Core) papers of 4 credits each	Dissertation

Attendance Requirement

Classroom attendance is a compulsory component of the course, and students are expected to attend all scheduled classes.

Students are required to maintain a minimum of 75 percent attendance in every single subject of a particular semester, failing which students will not be permitted to appear for the Semester End Examination.

Industry Internship Program

Students enrolled in the Bachelor of Business Administration (Honours) will intern at reputed companies and across key industry sectors to gain direct experience through a field-based assignment. The Industry Internship Program offers academic and professional value addition to a student’s learning experience.

Why Alliance University?

25 years of legacy in higher education

Alliance is private university established in Karnataka State by Act No.34 of year 2010 and is recognized by the University Grants Commission (UGC), New Delhi that reimagines the idea of the university by creating a community that leads the charge against the complex challenges of the 21st century. A designed convergence of the business, engineering, law, and liberal arts units’ precipitates transdisciplinarity as the core academic philosophy. Freely working across divergent streams of knowledge like data science and economics, technology and law, physics and philosophy or businesses and rhetoric, transdisciplinarity nurtures a dynamic foundation for the spirit of collaboration, inquiry, and enterprise.